Privacy Policy

VitalSines, Inc. (“the Company”, “we”, “our”, or “us”) is committed to protecting the personal information of its users, including you (“you”). This Privacy Policy explains how the Company collects, uses, shares, retains and protects personal information that may identify you, including in connection with your use of the Company’s software, mobile application, services, and the iHeart website (the “Website”) at (collectively, the “Services”) in connection with the body monitoring electronic products offered by the Company (the “Products”). This Privacy Policy does not address personal information that you provide to us in other contexts that are not related to our Services (e.g., through a business or investment relationship).

This Privacy Policy also describes the decisions you can make about your personal information. You may require us to change, amend or delete the personal information that you have provided to us at any time. If you do not agree to the terms of this Privacy Policy, please do not use our Services.

Your Acceptance of this Privacy Policy

By agreeing to the Terms of Use for the Services, or by using the Services, you signify your acceptance of this Privacy Policy. If you do not agree to this Privacy Policy, please do not use the Services. Your continued use of the Services following the posting of changes to this Privacy Policy will mean that you accept those changes.

What Information We Collect

The Services work in conjunction with a user account (the "User Account") available through our Website. You can also sync your data related to the Services with various third party programs, websites, and social media platforms. You can alter and correct any personal information created within the Services by logging into your User Account. The Company collects personal information through the Services when you choose to provide such information as discussed below.

When you sign up for a User Account, you are required to provide an email address and to create an account password.

Registration with our Services also requires that you provide your name, gender, date of birth, height, weight, and activity level.

Information sent wirelessly from your Product to the Service is stored in your User Account.

Information that you add manually to the Service is stored in your User Account.

We collect industry standard aggregate data, web server log data, internet protocol (IP) addresses, cookies, and web beacons. This includes information about the browser and operating system you are using, the address of the external or internal page that referred you, your IP address at the time of account creation and a log of the pages that you visit on the Services in association with your IP address. We also collect the IP address associated with the device running the mobile app each time you sync.

How Personal Information is Used

The Company uses the personal information you voluntarily provide in order to address your requests for information about the Company’s Services, and to offer and deliver the Services, as described below. Your personal information will be used to:

Provide you with the Services;

Analyze Website usage and improve the Services;

Deliver to you any administrative notices and communications relevant to your use of the Company’s Products and Services;

Provide you with updates regarding the Company’s Products and Services;

Perform internal market research, project planning, troubleshooting problems, and to detect and protect against error, fraud or other criminal activity; and

Enforce the Company’s Terms of Use

Disclosure to Third Parties

We will not share, sell or rent your personal information in personally identifiable form with any third party, except if, and to the extent necessary, in our good faith judgment, doing so is required to: complete your purchase; comply with laws or regulations; respond to a valid subpoena, order, or government request; establish or exercise the Company’s legal rights or defend against legal claims; investigate, detect, surpress, prevent or take action regarding illegal or prohibited activities, suspected fraud, situations involving potential threats to the reputation or physical safety of any person; or as otherwise required by law.

We may remove personal identifiers from your information and maintain and use it in aggregate form that may later be combined with other information to generate anonymous, aggregated statistical information. Such anonymous, group data may be shared on an aggregated basis with our business partners, but we will not disclose your personally identifiable information unless we receive your express consent to do so.

Use of Aggregated Anonymous User Data

The Company may disclose non-personally identifiable aggregated user data, such as aggregated gender, age, height, weight, and usage data gathered from our Services (without the inclusion of a user’s name or other identifying information) to:

Organizations approved by the Company that conduct consumer research into health and wellness;

Users of the Service for purposes of comparison of their personal health and wellness situation relative to the broader community; and

Advertisers and other third parties for their marketing and/or promotional purposes.

Our Use of Cookies and Log Files

We use browser tracking cookies (or “cookies”), which are small text files that are placed on the hard disk of a computer by a website. Cookies are uniquely assigned to you, and can only be read by a website or web server that issued the cookie to you. We also use browser “log files” which record certain information when you visit a website, including your IP address. To improve your experience on our Website, we use cookies and logs files to: recognize you when you return to our website; keep track of activity on our Website and remember what items you have clicked on or viewed; study how you navigate through our website and which products you request in site searches so that we can improve the design, content and function of our Website; and customize the message, content and delivery of online banner advertisements and e-mails that reflect how you navigate to and through our Website based on your online behavior. We call this “Browsing Data”. We may hire third-party service providers to assist us in the collection and analysis of this Browsing Data collected through cookies, but none of your personal information is disclosed to these third party service providers.

You have the ability to accept or decline our use of cookies. You can refuse cookies by turning them off or blocking them in your internet browser. If you decide to turn off or block cookies, our website might not function correctly.

Third Party Products, Services, or Links

There are a number of separate products and services offered by third parties advertised by us through our Services. If you choose to use these separate products or services, disclose information to the providers, or grant them permission to collect information about you, then their use of your information is governed by their privacy policies. You should evaluate the practices of external service providers before deciding to use their services. The Company is not responsible for their privacy practices. If you click on a link to a third party site, you are strongly encouraged to check the privacy policy of that site. This Privacy Policy does not apply to such linked pages or other sites, and we are not responsible for the content or practices of any linked websites which are provided solely for your convenience.

Contests, Giveaways and Surveys

We may offer you the opportunity to participate in contests, giveaways and other promotions. Any information submitted in connection with such activities will be treated in accordance with this Privacy Policy, except as specifically set forth in the rules for those contests, giveaways or promotions. Any personal information provided to us in connection with any survey will be used only in relation to that survey and as elsewhere set forth in this Privacy Policy.

Your title here…Children’s Online Privacy Protection

The Website is not intended for use by children under the age of majority in your jurisdiction. The Company does not knowingly collect or use any personal information from any children under the age of 13. If we become aware that we have unknowingly collected personal information from a child under the age of 13, we will make commercially reasonably efforts to delete such personal information from our database.

Your Decisions About Your Personal Information

At any time you can contact us to: stop receiving e-mails from us; review the personal information held by the Company in connection with your account; withdraw your consent for our use and disclosure of your information; close your account; and amend your personal information, where possible, by logging into your User Account or by writing to us at You can always unsubscribe from receiving promotional e-mails from us by simply clicking the “unsubscribe” link provided at the bottom of every promotional Company e-mail from us.

Data Security

We aim to provide you with a safe experience. We have in place certain physical, electronic, technological, and organizational safeguards to appropriately protect the security and privacy of your personal information against loss, theft, and unauthorized access, disclosure, copying use or modification. Please note, however, that while we try to create a secure and reliable Service for users, the confidentiality of any communication or material transmitted to or from the Services or via e-mail cannot be guaranteed.

We limit access to your personal information within the Company to individuals on a need-to-know basis.

Your personal information may be transferred, processed and retained on servers in countries outside of Canada, including the United States, and may therefore be subject to laws that do not offer the same degree of protection as Canadian law, although the Company will ensure that contractual protections, at least equal to its own standards, are put in place with those owning or managing servers located outside Canada. While we undertake to protect your personal information when it is transferred to other jurisdictions, the laws of other jurisdictions may require the disclosure of your personal information to governmental authorities under circumstances that are different than those that apply in Canada and are contemplated under this Privacy Policy.

Your Responsibility for Maintaining the Confidentiality of your Login ID and Password

You are responsible for maintaining the security of your login ID and password. If you believe that your login ID or password have been compromised you should immediately change your password and contact support. We are not responsible if someone else accesses your account through registration information they have obtained from you or through a violation by you of this Privacy Policy or the Terms of Use.

Privacy Policy Updates

If you use a message board, blog, journal or any other method of posting user-generated content through the Service, you should be aware that such information can be read, collected or used by others and could be used to send you unsolicited messages. We are not responsible for the personal information you choose to submit in these areas.

Effective Date: August 1, 2014